Best Time to Post on Social Media in 2022 Updated
On Friday, the best time to post on Instagram is between 9 A.M. But remember that posting during these hours is not advisable! Likewise, the best time to post on Instagram depends on the type of content you're posting. High-quality posts will encourage users to share, engage in conversation, and return to your page. It's important to know your audience to maximize engagement. For instance, Facebook is the best time to post pictures and videos of cats and dogs, while Instagram's peak time is mid-day.
However, after Wednesday, people start preparing for the weekend and Fridays are considered the worst times to post on Twitter. However, Saturdays and Sundays are still the worst times to post on Twitter. These three tips will help you to make the best posts.
As TikTokkers are wrapping up the weekend on a Sunday and gearing up for the workweek, their schedules change slightly from Saturday. The good time to post on TikTok on a Sunday to reach your users is early in the morning at 7 A.M., and 8 A.M. A couple of morning sweet spots (7 A.M., 8 A.M.) and a nightcap (11 P.M.) are the good times to post on TikTok on Wednesday to generate the highest engagement for your TikTok videos.
According to the report, Thursday to Sunday are the best days to post on Facebook. Sprout Social’s report on this is a bit more specific. According to it, the best time to post on Facebook is on Wednesday between 11 am to 1 pm.
When you hit “Add to Queue”, that post will fill up the next available slot in your posting schedule (or “Buffer queue”). You can use social media management tools to schedule posts at various times over several weeks to determine which times tend to work best with your audience. Highest engagement midday, and it doesn’t extend too far out past the US office hours, like in the previous years. The weekend is the worst time to post content on LinkedIn, as engagement declines significantly. Found that food, beverage, and agriculture brands have more success posting early morning. In addition, travel and hospitality brands also chose to post in the early hours of the day.
Social platforms work in such a way that people tend to revisit them time and again. Every platform has its own unique algorithm to rank posts on users' feeds. Some might rank just by the date and time of posting, some might rank by the number of engagements, or some might even rank by considering both. If you have to strive on the platform, you need to adapt and follow its algorithm. Days of the week form a part of the audience's behavior pattern of using social media. If you target B2B customers, you might want to target them during workdays and work hours.
If your followers are "typical" Instagrammers, then the worst time to post on the platform will be in the early hours of the morning . Later found good results from posts at 2 am Tuesday, and 5 am Friday. Hubspot found high levels of engagement for 5 am posts, Tuesday to Friday.